Sherry Elbow

North Texas’s Beloved Bar-b-Que Brand Ushers in New Calendar year with New Leadership

Soulman's Bar-B-Que Names Sherry Elbow Director of MarketingRoyse City, TX  (Restaurant Information ReleaseSoulman’s Bar-B-Que has declared that the family members-owned and operated bar-b-que mainstay in North Texas, has employed Sherry Elbow as Director of Advertising. Elbow will guide the working day-to-day execution of regional and brand name advertising packages to convey the brand to daily life across a number of touchpoints, together with promotion, promotions, social media, and mass interaction.

“As Soulman’s carries on our tradition of products innovation and operational excellence in each and every of our current 19 North Texas areas, we know how significant it is to have a seasoned pro at the helm as we embark on regional development and the constantly shifting client landscape.  Sherry has proven herself as an really gifted marketing professional throughout her profession, and we are lucky to have her join our team for ongoing good results in 2023 and outside of,” states Brett Randle CEO of Soulman’s Bar-B-Que.

Elbow joins the Soulman’s workforce with much more than two decades of promoting knowledge in management roles at providers these as Potbelly Sandwich Functions, Dickey’s Barbecue, TGI Fridays, and Buffalo Wild Wings.

“My intention for Soulman’s is to reinforce the brand’s total place inside the North Texas location as a result of the execution of strategic and streamlined marketing and advertising campaigns that assistance profits website traffic progress and total beneficial popularity. We intend to improve and scale area marketing and advertising, amplify the manufacturer voice, and emphasis on digital activation to boost our footprint each in-man or woman and on the internet,” she says.

“The countdown has begun for Soulman’s 50th anniversary in 2024,” claims Randle. “We are happy of the successes, growth, and family members record that the very last 50 a long time characterize and we are self-assured that Sherry will be a large portion of assisting us usher in the subsequent era for Soulman’s Bar-B-Que.”

About Soulman’s Bar-B-Que

For more than 48 decades, Soulman’s Bar-B-Que has happy the most difficult-to-you should bar-b-que lovers….Texans!  Launched in Nice Grove, Texas in 1974, Soulman’s had only a handful of simple goals—serve great Texas-fashion BBQ and offer you welcoming, honest assistance.  Soulman’s first family recipes are nonetheless the foundation for the company’s success from their 8 distinctive types of meat that are smoked “low & slow” about only hickory wood to their well known handmade sides, together with Ranch household beans and Texas design and style cream corn! In the course of the many years, this family-owned and operated business has remained real to its primary try for good results and customer gratification and is honored to be considered a person of the Prime Bar-B-Que Chains in The united states (2018) and Greatest Bar-B-Que in Dallas for Takeout  & Shipping and delivery (2020).

Soulman’s currently owns and operates 19 North and East Texas locations in Allen, Cedar Hill, Forney, Fort Truly worth, Garland, Greenville, Hurst, Lancaster, Lewisville, Mansfield, Mesquite, Quinlan, Purple Oak, Rockwall I-30, Rockwall Goliad, Royse Metropolis,  Sulphur Springs, Terrell and Van. To learn far more about Soulman’s Bar-B-Que, take a look at them on-line at or on Fb at

Dana Cobb